India extracts around 245 billion cubic meters of groundwater each year
More than any other country in the world. Nationally, this accounts for just over 55% of the country’s annual groundwater recharge, a figure that suggests balance on paper. But the reality is far more uneven. In several regions, groundwater extraction far exceeds recharge. Water tables in these areas are falling fast, and wells that once supported entire communities are now drying up. Yet, for most of us, water is still something we take for granted. There’s no feedback on how much we use, and no system helping us change that. This quiet overuse is creating long-term damage, not just to ecosystems, but to our collective future.
What makes this even more concerning is the lack of awareness. Only a fraction of people understand what a water footprint is, or know simple ways they can conserve water in their homes, fields, or offices.
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At GuruJal, we know that water is more than a resource, it’s a shared thread that weaves through every life, every landscape, every home. Yet somewhere along the way, we’ve grown distant from it. Not by choice, but by habit. The crisis we face isn’t just one of scarcity—it’s a quiet erosion of our relationship with water.
That’s why we focus on reconnecting people with that relationship. What’s often missing is not motivation, but a safe, supportive space to learn, ask, share, and act. We create those spaces—through community dialogues, immersive workshops, storytelling, and hands-on experiences. We meet people where they are and walk alongside them—not just as facilitators, but as companions. Connect the Drops ensures that water is no longer invisible in decision-making. Whether through employee volunteering or a student workshop, each drop of awareness is a step toward a water-secure India.